How often do you say “we don’t have the budget for that!” in your business… or worse still, hear it from too many clients who can’t afford to do business with you?
Profit in Plain Sight, The Proven Leadership Path to Profit, Passion and Growth has the solution to that problem – dozens of straightforward, practical solutions in fact, structured around 5 of the biggest challenges faced by every business:
1. Keeping Customers Loyal for Longer
2. Driving Top Line Growth in Revenues
3. Ensuring Healthy Bottom Line Growth so that your profits reflect all the hard work you put in
4. Creating a Reputation for Quality that differentiates you from your competition
5. Igniting Innovation and Creativity.
Anne C. Graham, an acknowledged Profit and Growth expert quoted in major media, was inspired to write the book because as an international speaker, she keeps hearing far too many business leaders bemoaning the fact that even when they have great revenues, they still never had enough left over at the end of the year to invest in their greater dreams and vision for their company.
That’s keeping our economy stalled and creating a false sense of scarcity. Instead of being able to fulfill their business bucket list by hiring good people, buying new technology or equipment, investing in market expansion or completing that acquisition they’ve had their eye on, they’re unable or unwilling to take on more debt, unable to truly thrive, unable to create stable employment or give back to their community. Anne is on a mission to transform the economy, one company at a time by putting the fun and abundance back in business.
You might think this would be a boring book full of accounting tactics, but nothing could be further from the truth. From the “tough love” questions at the beginning of every chapter that will make you pause and say “oops, we’re not doing that… and we should be”, to dispelling some of the myths we’ve all been taught in outdated business school theory (much of which dates from the middle of the last Century), to entertaining stories of success that you can model (and some failures that might even make you cringe when you recognize that they could be describing your business), this is a great read!
What makes it even more powerful is that each chapter has 3 hard-hitting solutions that you can implement almost immediately, an Action Plan to help you put good intentions into action, and tons of free resources and learning videos that you can download to share with your team to generate results.
On July 14, Anne is including over $475 of great bonuses to help businesses get unstuck and get back to enjoying the peace of mind that comes with knowing that cash flow and expenses are not only handled, but that there’s abundance to invest for growth. Pick up a copy on Amazon to claim the bonuses, and buy a copy for a couple of those clients who are giving you that “no budget” excuse. For less than $25, Profit in Plain Sight will be one of the best investments you can make all year. Start at www.ProfitInPlainSight.com to get instructions on how to claim your bonuses, and a special link to Amazon that triggers it all.
About Anne Graham
Anne C. Graham is on a mission to help 5 million business leaders and their teams double their profit per employee – or more in less than one year, in less time than they’re spending on email. Drawing on over 25 years of deep profit and growth expertise from her “in the trenches” and executive experiences with Fortune 500 companies and smaller firms, she closes the all-too-frequent gap between the good intentions vs. year-end results. The solution is the roadmap she wishes she’d had – a Profit Plan that transforms “we don’t have the budget for that!” into a “YES!” to funding every greater dream and goal for their business as they create prosperity for their company, their employees, their customers, and their communities.
As a best-selling author, international speaker, and accelerator, Anne inspires thousands of business leaders each year to Profit… On Purpose by moving past conventional thinking to discover Profit In Plain Sight. Audiences and clients love Anne’s fun and interactive approach based on value to the customer, NOT accounting, and her ability to create profound AHA! Moments so that participants leave with a new perspective of their possibilities plus practical actions they can implement for immediate impact. Anne is the Managing Director of the Legendary Value Institute, a popular faculty member in an award-winning MBA program, and a passionate boater on west coast of British Columbia.
You can visit Anne’s website at www.ProfitInPlainSight.com
About the Book
Imagine if leaders were able to break free of their profit constraints, stop being victims of exchange rates and oil prices, and be in control of earning all the profit they need to fund the growth they want.
Savvy entrepreneurs would never start a new business without a Business Plan. Experienced executives would never try to lead their business without a Strategic Plan. But almost every manager confesses that they don’t have a Profit Plan beyond their P&L, and that means that profit becomes the leftovers between disappointing revenues and higher-than-expected costs.
Profit in Plain Sight offers the Profit Plan that’s missing, with a step-by-step roadmap that enables these busy leaders to grasp the big picture, and to implement solutions in less time per week than they are spending on email per day.
Unlike many business books, Profit in Plain Sight gives readers access to the “hows”, not just the “shoulds”, with downloadable training resources and action plans at the end of every chapter, plus regular opportunities for the reader to reflect on how their thinking is changing and growing.
This book finally helps leaders who are passionate about their business have all the profit they need to fund the growth they want, with tough questions to start changing the conversations in everyday management meetings, with practical, actionable techniques that are quite different from conventional cost-cutting approaches or the all-too-dangerous “increase revenues at all costs” techniques. Instead, Profit In Plain Sight offers take-it-to-the-bank results.